In the video from the post below, Seth Godin mentions the idea of “For vs. To” in that the people making a difference are the ones doing things for their audience rather than marketers doing things to them. I simply want to enforce this idea and express that this is exactly the reason this blog exists. I want it to serve as a resource for anybody with a love of type, good ideas, design, marketing, and/or culture. Rather than monetizing against something like this, I would much rather know that I am serving as a benefit to others and perhaps provide a platform in which people with similar viewpoints can connect. Therefore, if you are one of these people (or even if you’re not), I’d love to hear from you. Leave a comment and let me know what you think. Also, I will gladly answer any emails at [email protected].
Best,
Paul Stonier
— Read more
4v2: For vs. To
Posted on December 23rd, 2008 by Paul Stonier
Marketing
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In the video from the post below, Seth Godin mentions the idea of “For vs. To” in that the people making a difference are the ones doing things for their audience rather than marketers doing things to them. I simply want to enforce this idea and express that this is exactly the reason this blog exists. I want it to serve as a resource for anybody with a love of type, good ideas, design, marketing, and/or culture. Rather than monetizing against something like this, I would much rather know that I am serving as a benefit to others and perhaps provide a platform in which people with similar viewpoints can connect. Therefore, if you are one of these people (or even if you’re not), I’d love to hear from you. Leave a comment and let me know what you think. Also, I will gladly answer any emails at [email protected].
Best,
Paul Stonier
— Read more