Paul Stonier

Edenspiekermann on Type, Branding & Responsive Web Design

Branding, Graphic Design, Typography, Web Design

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The guys at Edenspiekermann make a very interesting point here about how the primary medium for a brand to carry through across the various channels is the typography. Now that webfonts have progressed, “We’re back!” to a point where designers are empowered to create a strong brand presence across the web.

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Seth Godin: Typography and Cultural Expectations

Branding, Education, Graphic Design, Typography

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Typography in your work isn’t for you. It doesn’t matter if you like it. It doesn’t matter if the committee likes it. After legibility, all that matters is what the recipient is reminded of. (And yes, it’s fine if the typography reminds your viewer of nothing at all, at least if your goal is to create the awe of the totally new).

If you use the standard Microsoft font in your Powerpoint presentation, it might be common, but it won’t be powerful. If you use Comic Sans, it won’t be common, but it won’t be powerful either.

It’s a bit like wearing a dark blue suit to a meeting with a banker. You can wear something else, sure, but make sure you want it to be noticed, because it will be.

via Seth’s Blog: Remind you of anything? Simple typography for non-professionals

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David A. Smith’s Design of John Mayer’s Born & Raised Album Cover

Graphic Design, Typography

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David A. Smith is a traditional sign-writer/designer specialising in high-quality ornamental hand-crafted reverse glass signs and decorative silvered and gilded mirrors. David recently produced a wonderful turn-of-the-century, trade-card styled album cover for popular American singer/songwriter John Mayer.

This is such an astounding piece of work. The level of craftsmanship and detail that went into this album is impossible for me to wrap my head around. This is an album I may just have to buy in order to keep this little piece of history.

Born and Raised Album Cover

Thanks for Ryan McGovern of Design Chat for the tip.

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Jason Santa Maria on Typography at An Event Apart 2013

Education, Graphic Design, Typography, Web Design

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Jason Santa Maria gives us a glimpse into the thoughts, challenges and considerations a type nerd (or in his words, a font geek). He shows the audience why we make the decisions we do and tells it quite well. For anyone interesting in learning typography, I highly recommend watching this.

Jason Santa Maria has gained a reputation for being one of the early adopters of web typography and embracing the flexibility of web design to take on principles from web design. Like in his talk at SVA, The Influence of Print Design on Web Design.

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The Art of Web Design: PBS Off Book

Graphic Design, Typography, Web Design

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Jeffrey Zeldman, Jason Santa Maria, and Whitney Hess do a great job of covering the history of Web Design and where we are today. They cover it from when it simply existing for scientists to share research to Responsive Web Design for the ever-changing set of devices that we use to access web content.

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Learning to Love Humans: Emotional Interface Design by Aarron Walter

Branding, Business, Graphic Design, Marketing, Social Media, Typography

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Aarron Walter covers not only how users benefit from bringing emotion into design, but also the business case.

Source: Learning to Love Humans: Emotional Interface Design

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Jonathan Hoefler at Pivot AIGA Conference

Education, Graphic Design, Typography, Web Design

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Jonathan Hoefler is always incredibly articulate about his relationship to letters and fonts. In this case, he does an entertaining and detailed job of spelling out the challenges, concerns and considerations a type designer faces when creating fonts for the web.

via Frank Chimero.

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