Business - The Type Nerd: A Typography Blog by Paul Stonier

Troels NÃ¸rlem of Designit: On Mobile

Posted on February 14th, 2012 by Paul Stonier

—

2012/02 Troels NÃ¸rlem from CreativeMornings/Aarhus on Vimeo.

Troels NÃ¸rlem of Designit shares his experience with mobile app design at the inaugural CreativeMornings/Aarhus.

I absolutely love the term that Troels uses to describe how people use mobile web experiences. He describes it as “service snacking”. He elaborates with the analogy of watching a movie with a bowl of popcorn, just grabbing piece after piece at a time. If you think about how you use for smartphone, this is an excellent description.

Also, he addsâ€¦

“Perfection is achieved, not when there is nothing left to add, but when there is nothing left to take away”

— Read more

Ben Chestnut of MailChimp on CreativeMornings in Atlanta

Posted on February 7th, 2012 by Paul Stonier

Branding, Business, Marketing

No Comments

—

2011/12 Creative Mornings with Ben Chestnut from CreativeMornings/Atlanta on Vimeo.

CEO of MailChimp, Ben Chestnut, talks about focusing on entropy in order to build to keep the money machine working.

— Read more

Danny Trinh: Designer at Path

Posted on February 7th, 2012 by Paul Stonier

Branding, Business, Graphic Design, Web Design

No Comments

—

Danny Trinh, Designer at Path, Interviewed at TechCrunch

Danny Trinh has a unique path to getting to where he is, but he does a great job of representing designers in the SF tech startup community. In this video, he covers how he got where he is, the importance of surrounding yourself with great people and tells it in a very interesting way.

I love his response to Semil Shah’s question of what’s more important; functionality or aesthetics?

He says

Good design is as little design as possibleâ€¦The most important thing is the product itself. What does it say to the user?â€¦Simplifying as much as possible and editting.

Source: http://techcrunch.com/2012/01/26/tctv-in-the-studio-with-danny-trinh-paths-21-year-old-product-designer/

— Read more

Learning to Love Humans: Emotional Interface Design by Aarron Walter

Posted on January 24th, 2012 by Paul Stonier

Branding, Business, Graphic Design, Marketing, Social Media, Typography

No Comments

—

Aarron Walter covers not only how users benefit from bringing emotion into design, but also the business case.

Source: Learning to Love Humans: Emotional Interface Design

— Read more

Kevin Rose interviews Dennis Crowley, FourSquare Co-Founder

Posted on September 1st, 2011 by Paul Stonier

Branding, Business, Social Media

No Comments

—

Kevin Rose has had too many contributions to the tech world to count. I’m obsessed with his Foundation video series. I highly recommend you do, too.

hugs,
Paul

— Read more

KLM Surprise: Service through listening and responding with gratitude

Posted on August 31st, 2011 by Paul Stonier

Branding, Business, Social Media

No Comments

—

Thanks to Marc Benioff for showing this at Dreamforce 2011 today.

A great example of how businesses can listen and use shock & awe tactics to create impactful customer experiences.

— Read more

Seth Godin on Typography

Posted on August 31st, 2011 by Paul Stonier

Advertising, Branding, Business, Graphic Design, Social Media, Typography, Web Design

No Comments

—

“Typography is what sets Apple, at first glance, apart from just about everyone at the mall. Typography is what makes a self-published book often look pale in comparison to a â€˜realâ€™ one. Typography (or the lack thereof) is a safety hazard on airplanes (who decided that all the safety labels should be in ALL CAPS)?

The choice of a typeface, the care given to kerning and to readabilityâ€”it all sends a powerful signal. When your business card is nothing but Arial on a piece of cardboard, youâ€™ve just told people how they ought to think about youâ€¦ precisely the opposite of what you were trying to do when you made the card in the first place” From Seth Godin

Read the rest here.

— Read more