I came upon the world of the Vaynernation through using Cork’d to find a review of a wine. It was a pretty nice site. It got the job done. Then on there I saw a link to WineLibraryTV, a video blog where Mr. Vaynerchuk tastes a few wines each today. One video was all it took to get me hooked. Over the past several months, I’ve been religiously watching each episode. It’s a great way to learn about a subject that I knew a little about and wanted to know more. Over the past couple weeks, I began actually following Gary a bit more closely through Twitter and chatting on UStream. It was then that I realized how smart he was in taking advantage of these resources to keep in touch with his fan-base. He can post on Twitter that he’ll be on a show and hundreds of people will log on to chat with him. Doing so has done a variety of this to develop his personal brand that is further expressed at GaryVaynerchuk.com, where he provides his thoughts and advice on building a business and personal branding.
I highly recommend you follow Gary. You’ll definitely be entertained and you might just learn a thing or two.
P.S. Kerry Rhodes ftw.
